Shortcut To Market Share

Expanding your business with a single stroke of the pen

Acquiring a competitor is a master chess move. It’s like adding an entire chapter to your business story in a single stroke of the pen.

It allows you to quickly increase market share, gain access to an established customer base, and streamline overlapping operations for better efficiency. Plus, the knowledge and resources of your newly acquired team can be a springboard for innovation.

When should you consider this trail?

  • Your business is thriving, and you’re ready for growth

  • A competitor’s assets, market position, or team align perfectly with your vision

  • You see potential cost savings through shared infrastructure or reduced redundancy

This trail isn’t for the faint-hearted.

Mergers can be complex, involving financial due diligence, cultural alignment, and strategic integration.

However, with careful planning and strong leadership, these challenges become opportunities to send your business to the moon.

Competition is opportunity!

Onward and upward,
Simon Trask

(I’m a small business owner, advisor, and advocate – learn more here)

This tactic comes from Trail 11 of Profit Hiker: 11 Trails to gain lasting elevation in your business. Find the book right here and the program over there.