Become Your Own Customer

You do it all for them.

You pour your heart out for your clientele.

You love to see them smile, win big, and be thankful they hired you.

Have you ever thought about creating that experience for yourself?

You can start or buy a business that becomes a customer of your current business for an immediate boost in revenue.

This is Vertical Integration

When it comes to Vertical Integration, most people think of becoming their own supplier. But there’s another trail: become your own customer.

You have the opportunity for both businesses to benefit right away when you’re Vertically Integrating.

The downstream business (the one closer to the end customer), will get better products, terms or service.

Meanwhile the upstream business will get a reliable customer relationship.

When you bolt together two businesses like this, it opens up a lot of options for growth on both ends.

Is it time for vertical integration in your business?

This is from Trail 10 of Profit Hiker: 11 Trails to gain lasting elevation in your business. Find the book right here and the program over there.